LUDUM is a digital sports platform for coaches & athletes to organise & track their training data.
The name comes from the Latin word for sport and fun. So naturally for the branding we wanted to express this mix: humanising sport and technical data in order to make it fun and easy to use.
The name comes from the Latin word for sport and fun. So naturally for the branding we wanted to express this mix: humanising sport and technical data in order to make it fun and easy to use.
