LUDUM


Design ········· Josh Nathanson
Client ········· Ludum
Location ······· Worldwide

LUDUM is a digital sports platform for coaches & athletes to organise & track their training data.

The name comes from the Latin word for sport and fun. So naturally for the branding we wanted to express this mix: humanising sport and technical data in order to make it fun and easy to use.













© Josh Nathanson 2021